One of the oldest internet tools that refuse to run out of fashion is email. Most brands and businesses still rely on email marketing as a means of reaching out to subscribers…
Category: Opinion
8 Critical Metrics to Define Your Content Marketing Strategy in 2020
Content marketing has become very important for businesses in recent years. It is agreat way to attract an audience for your products and services. In order to get the full benefit of…
Here’s Why eBooks Are a Surefire Way of Getting Leads
Outbound marketing is what horses have been to the police force. At a time when police cars were not the norm, horses and horse-drawn carriages were how they got around to answering…
6 Ways To Boost The Conversion Rates Of Call-To-Action Buttons
Simply having a website is not enough to get going these days. You need to go an extra mile, to tap into your target demographic. There’s no point if the visitor doesn’t…
7 Effective Techniques to Promote YouTube Videos
In today’s internet age where an increasing number of people love to watch video content, YouTube is a high traffic video platform that sees more than 300 videos uploaded per minute. There…
The Evolution of Typography on Web Designing
As a web designer, I always aspired to choose the best typography for my designs in order to convey an appropriate and thoughtful message to the viewer or reader. If a reader…
How to Perform a Google Ads Audit in These Easy Steps?
A thorough Google Ads audit is necessary to pinpoint common flaws in your Google Ads account. At the end of the day, your Google ads are going to generate more revenue for…
How to Recognize that you’re Being Pulled into a Phishing Scam?
The sad thing about the reality of what we call life is that there are thousands of things that can add to it on a daily basis. With that being said, the…
7 Steps to Take to Keep Your Data Secure while Working Remotely
Today, more and more employees have the flexibility and the tools they need to work effectively from anywhere. In fact, a study conducted by the International Workplace Group revealed that 50 percent…
12 Tips for Improving Your Web Design
Your website is the first interaction potential customers have with your brand. It can affect how people feel about your brand and how they interact with it. More importantly, it can be…