Category Archives: Opinion

We live in a world that is characterized by fast growth and the use of technology. The dark days are way back past

Having trouble writing a copy that sells? Well, we are here to help. With the increase in the daily content uploaded

Most digital marketers use many online tools to do their tasks faster and automate some parts of their business.

A responsive website is a form of Website design technique which makes the website adapt to the different screen

A lot of new companies operate on the assumption that since they are small and not many people visit their site,

A common misconception amongst the start-up businesses is that in order to make the business stand out one has to

6 Content Marketing Trends to Follow in 2020

While more and more companies are doing content marketing, some are not keeping up with the rapid changes. This results in them falling behind competitors and missing opportunities.

That’s why we’re going to be outlining 6 content marketing trends you need to follow moving into 2020 and beyond. Applying these will maximize the ROI of content campaigns and competitiveness in your niche.

1. Don’t neglect voice search

You perform SEO, right? 236.5 million people use search engines in the United States on a regular basis and this number is only going up. However, SEO is changing just like everything else and specifically voice search is on the rise.

More and more users are searching from their mobile phones and other devices by asking questions via voice. While this might not seem like the biggest change, let us explain why you shouldn’t neglect it.

If you want to improve your performance in the SERPs and get found by users, you will need to start changing how you do keyword research.

Traditional search terms are choppy and not full sentences or questions. This isn’t how people talk. See where we’re going with this?

Instead, marketers need to begin targeting full questions and statements that people would ask into their phones or other mobile devices.

2. Begin personalizing content to a small segment

Content marketing is a part of the inbound funnel which starts wide and narrows down as you get towards higher quality leads. This funnel is broken down into three stages:

1. Top of the funnel: Blog posts, videos, and podcasts help attract the widest audience possible, hence why it’s at the top of the funnel.
2. Middle of the funnel: Whitepapers and case studies act as great middle of the funnel content as you collect information with these and only more serious users will download them.
3. Bottom of the funnel: Demos and consultations are reserved for the highest quality of leads you generate via inbound marketing at the latest stage.

Imagine if you could skip to those high quality leads at the bottom of the funnel. Well, you can. It’s doable if you have a buyers persona.

A buyers persona is a personification of your dream customer. Think demographics, pain points, questions, and values. Planning all of these out allows you to tailor content towards a very specific target audience.

This results in only attracting the highest quality and most relevant users to your website. As a matter of fact,

71%

Are you sticking with your vows or have got tired within a month or less? Everyone knows the benefits of staying healthy. One can gain energy and release stress with exercising. Most of you should exercise daily to transform yourself into a healthy being.

Get Paid for Being Healthy From 5 Legit Apps

Isn’t it enough to know the benefits for the sake of your well-being? It is important to stop being a couch potato. What if you get paid to stay healthy?

When you will be offered money to workout, the chances increase that you will exercise more frequently. There are some applications that pay people to stick to a healthy diet, meeting exercise goals, and many more.

The motive of these apps is to encourage people to stay fit and lose weight. There is no competition, you have to compete with yourself and by the end of the day, you will be the winner if you stick with the habits.

Many people might not be aware of these applications. If you are one of them, who has a major plan to lose weight this year, the good news is that you can earn money now.

If you are spending money at the gym, the applications can pay you some cash for your hard work. Besides getting physical and mental benefits, try one or more from below given options to get rewarded with money.

1. Healthy wage

Healthy Wage is an app that promises financial rewards to the users if they succeed in meeting the health goals. You can play a weight loss game, by paying an entry fee.

There are two options, either you can join a team challenge or bet on yourself. One more option is there for your employer- to conduct a workplace game to promote wellness among colleagues.

The best option is to choose the amount of money that you want to bet on yourself. On the application of a healthy wage, there is a calculator available on which you can calculate your prize according to the weight loss.

Keep on tracking your progress and after your time frame ends, make another video evidence to verify that you have successfully met the desired goal. Get rewarded for your victory.

You can go through the testimonials on the site that shows people who won more than $1,000 by losing weight. Isn’t it great? Just meet easy goals and get paid. You can get cash, check, money on PayPal, or get money credited at Amazon.

2. DietBet

In this application, you can choose between two challenges. One is the Kickstarter that is a four-week challenge in which you will be asked to lose 4% of your present body weight. Another challenge is the Transformer in which your goal will be to lose 10% percent of your body weight.

By meeting your goal on time, you can get your bet money back in addition to the money from people who lose. The money is divided among winners from non-winners. A person who fails to meet his/her goal will be provided back the exact amount of money that was put in the bet. So, there is a no-lose policy.

You can join by filling basic information and paying your bet via PayPal or credit card. Upload two pictures of yours, on the scale, one full-body picture and one close-up of your weight on the scale.

Cheating is a huge problem and to circumvent it, a word is required to be written on the floor in pictures. Every time you are asked to upload a pic, the word is changed. In case cheating is suspected, video weigh-ins are mandatory to be provided by you.

3. Achievement

In any Android or iOS device, you can download achievement application. You can earn money for following a healthy routine. Getting good sleep, tracking steps, eating healthy and many more things are noticed.

For every 10000 points earned by you, will make $10. PayPal and direct deposit are payment methods. With Achievement, get paid by counting steps at the end of each day.